This Is Why You’re Using Tags Wrong

​One word tags are absolutely useless.

But here’s a secret:

I used to use them too.

Yes! That’s right!

I know I drop all the gems about good SEO and optimising your videos, but I was clueless at one point too!

If you was on YouTube a few years ago, you would’ve seen the option to use YouTube’s “suggested tags” when you uploaded a video.

I saw this and I thought:

“Obviously YouTube are going to suggest the BEST tags ever, I know I can trust them!”

I was very wrong…

The suggested tags were actually trash.

If you go back and look through my old videos, you will see tags like “playstation”, “adventure game” and “gameplay”.

These tags are POINTLESS.

I’m not going to rank for any of these search terms because they’re TOO VAGUE…

YouTube got rid of this suggested tags system eventually (probably because it was shite).

But there’s more:

After I learned more about SEO and honed my skills – I realised that short tags (less than 3 words) are a complete waste of time.

Instead, you should be using LONG-TAIL KEY PHRASES…

These are search terms that people would actually type into YouTube to find your video.

Don’t waste your time using useless tags like I did.

Think about what people would type in to search for your video – and use those phrases as your tags…

This simple change can make a BIG difference.

I dive deeper into the BEST way to title, tag and write the description for your videos (and get MILLIONS OF VIEWS) in module 5 of the “YouTube For Noobs” course here:

Jay Cartere

Jay Cartere

I’m Jay Cartere - a YouTube certified marketer, entrepreneur and author who teaches frustrated gamers how to grow on YouTube and turn their passions into a business. I went from poor AF to full-time online creator. Now I wake up and do what I love every day - and I want to help you do the same. When I’m not working I like to chill out with a good podcast, a good book or a good album.